You’ve got to love a Meryl Streep movie. When you see one, you know exactly what you’re getting:
She is an actress who knows how to find a wonderful story. In it, she becomes its heroine, fully and completely. Like a chameleon, she hides within the emotional hues and physical nuances of the role.
We don’t know Meryl. We know Julia, who embodies her adopted home of Paris’ recipes and joie de vie. We revel in the penultimate political animal that is Margaret, or the revered albeit lonely fashion trendsetter, Miranda. And we fall in love with Donna, the mother of the bride who spent a lifetime looking — and finding– love in all the right places.
Authors, when it comes to your creative output, take a page out of Ms. Streep’s playbook: write stories that resonate with you, and you’ll find they resonate with readers, too.
All the more reason to keep your name. Like actors, authors are brands. Yes, your name is your brand. If the twelve years I spent in advertising taught me anything, it was that.